|
John Bradley
President
jb@johnbradley.com
(800) 631-5931
FAX (707) 257-3700
3212 Jefferson Street Suite #187
Napa Valley, CA 94558-3844
|
|
Linda Bradley
Chief Financial Officer
linda@winexplorer.com
(707)257-3777
FAX 707-257-3700
3212 Jefferson Street Suite #187
Napa Valley, CA 94558-3844
|
WineXplorer.com is a popular, highly active site with rapidly
growing traffic. As "Gateway to the Wine Country Lifestyle",
WineXplorer reaches a rapidly expanding group of erudite Internet
globetrotters and wine enthusiasts. WineXplorer.com creates a unique
Wine Country virtual experience to enhance visitors’ enjoyment
of the Wine Country lifestyle. At this Portal to "the best
of the best" on the Internet, WineXplorer presents visitors
with the most complete array of value-added features, services and
sites from and about the Wine Country. At WineXplorer, WineTutor
and Oak Hill Springs Country Store, thousands of daily visitors
find: The Latest Wine and Culinary News, Wine Reviews, Best Buys
and New Releases, Listings of Wineries, Tours and Tastings, Wine
Country Event Schedules, Lodgings, Activities, Maps, Educational
Features, WineNews newsletter, Members Only Benefits and Activities,
Wine College Campus, Gourmet Kitchen, Travel Features, Wine Country
Pocket Passport and Travel Kit, Bulletin Board Forums, Auction Access,
Chat Rooms, Valuable Links and Resources and Secured Shopping with
Unlimited Selection at over 200 Front Line Affiliate e-Merchants.
In short, a Wine Country Cyber-Tour with everything to participate
in and truly enjoy the Wine Country Lifestyle.
Oak Hill
Springs Country Store, our full-featured online shopping destination
draws high levels of qualified buyers to comfortably, conveniently
and securely shop the Wine Country at hundreds of well-known, first-quality
e-commerce partners, offering a broad range of wine, wine-related
accessories, gourmet cooking, exotic beers, coffees, cigars, apparel,
gifts and gadgets, seasonal items, software, books and art during
the holiday season. Online, live auction tie-ins augment the shopping
experience and generate additional traffic.
"Sign up to Win"
Wine Country Experience $5,000 Sweepstakes effectively drives
well-targeted traffic to the site, presenting advertisers with optional
exposure and promotional opportunities.
Our media buys with leading Internet media giants such
as AOL, AltaVista, GoTo.com , iwon,.com, links from hundreds of
affliate partners and many other Internet exposure programs bring
thousands of visitors daily. WineXplorer has also partnered with
meta-search engines such as Mamma.com and employed search engine
placement monitoring to maximize "results positioning"
and click-throughs.
A massive national print campaign to drive further traffic
to the site is underway. Buys include L.A. Times, San Francisco
Examiner, Sunset, Time, The New Yorker and leading wine-related
publications-- WineX, Appellation, and Wine Spectator. Optional
print advertising tie-ins offers hybrid reach, frequency and continuity
to our advertisers and sponsors.
WineNews newsletter, published monthly on-line in html
and text, (and soon-to-be in traditional print) provides advertisers
with greater levels of exposure.
e-Flash News, our targeted, permission marketing vehicle
delivers up-to-the minute hot news to members, contest entrants
and e-mail subscribers providing an effective platform for advertisers
to direct their messages on a regular basis.
Past Advertisers: A partial list of past advertisers on
WineXplorer: A AAAdvantage, Ford Outfitters, Fashionmall.com, Bell
South, Morgan Stanely Dean Witter, Hewlett Packard, GTE, H &
R Block, Thrifty Car Rental, Capital One Deposits, Buick Century,
Ford-Mazda, Hitachi America, Premier Bank.
Banner ads
| Bonus Rates offer a unique opportunity
to become part of one of the most successful Internet start-ups
in this genre at ground level. WineXplorer.com Rates will
never be lower for well-targeted, guaranteed impressions.
During this limited period, associates receive DOUBLE
EXPOSURE AT HALF CPM COST. |
|
Exposure
Program
|
Guaranteed Impressions
|
Premium
BONUS
|
Total
Impressions
|
Standard
CPM
|
Bonus*
CPM
|
Cost
|
| Cabernet |
20,000
|
20,000
|
40,000
|
$75
|
$37.50*
|
$1500
|
| Chardonnay |
15,000
|
15,000
|
30,000
|
$ 85
|
$42.50*
|
$1275
|
| Merlot |
10,000
|
10,000
|
20,000
|
$100
|
$50.00*
|
$1000
|
|
Banner Ad Technical Requirements
|
| Image File Format |
GIF or JPEG |
| Image Size |
468 pixels wide by 60 pixels
deep |
| Image File Size |
72 dpi maximum at actual size
10 Kb maximum file size |
| MAP Files |
Not Accepted |
| Target URL |
Must be live at the time of
submission and may not exceed 200 characters nor have more
than (1) embedded question mark. |
| Animation |
Cannot exceed 6 seconds in length.
No Looping |
* For limited time, 50% lower than standard rates!
Sponsorships
|
PERMANENT:
WineXplorer.com provides a "permanent placement" to a limited
number of corporations who are interested in being a permanent
sponsor. This long-term commitment (3 month minimum contract)
guarantees maximum visibility within our product by placing
your button on every WineXplorer page. This provides continuous
exposure and reinforces your brand to the tens of thousands
of registered and WineXplorer users/visitors.
Rate Card: These 88 x 31
pixel ads have "permanent placement" on every WineXplorer
page.
Monthly Cost: $5,000.
|
CONTENT
Sponsorship of one of WineXplorer’s premium content
modules provides your company the opportunity to get your
button advertisement exposed in a more targeted environment.
WineXplorer will display your company’s button on the
information page of choice:
Rate Card
These 88 x 31 pixel ads provide you with exclusive sponsorship
of a content module.
Monthly Cost: $3,000 per
month per page; multiple page discount.
|
|
INTERSTIAL AD
Sponsorship of our interstial ad page, "Success", which opens
after successful completion of the Sweepstakes entry form.
Only two of these pages are available.
Rate Card: Call for details,
rates & requirements.
|
POP-UP WINDOW:
Your message and/or graphics featured in pop-up window when
site is launched or new page is opened. Prime position to
showcase your product or direct traffic to your site.
Rate Card: Call for rates
and requirements.
|
|
SPONSORSHIP TECHNICAL SPECIFICATIONS
|
|
Image File Format
|
GIF or JPG
|
|
Image Size
|
88 pixels wide by 31 pixels deep
|
|
Image File Size
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2 Kb maximum file size
|
|
MAP Files
|
Not Accepted
|
|
Text
|
We need you to specify the alternate hot
linked text that appears in the graphics box when users turn
off their browser’s graphics. Limited to 8 characters.
|
E-mail
|
e-FLASH NEWS e-MAIL:
Your company advertisement in WineXplorer’s e-mail is
delivered to tens of thousands of WineXplorer’s registered
email subscribers highlighting the latest, most important
news and content on the WineXplorer site. This sponsorship
program gives you the opportunity to include your URL inside
the e-mail and drive traffic directly to your site.
|
e-MAIL AUTO RESPONDER:
Sponsorship of the sweepstakes and/or contest entry auto-responder.
By reaching out only to those individuals who have signaled
an interest by signing up for the sweepstakes, this effective
"Permission Marketing" tool enables companies to develop long-term
relationships with customers, create trust, build brand awareness
and greatly improve the chances of making a sale.
|
|
Rate Card: $1,000/e-mail
|
Rate Card: Call for specific
rates
|
|
Technical Requirements:
Text. Four-line text message (75 characters maximum per line)
and a URL link to every registered user who receives our e-mail
report in text format
|
Newsletter
WineNews newsletter,
published monthly on-line in html and text, (and soon-to-be released
in traditional print) provides advertisers with greater levels of
exposure.
Promotions
|
BEYOND THE BANNER OPPORTUNITIES.
We can custom-design an integrated promotional program
to enable participating advertisers to take their marketing
messages to the next level. The WineXplorer marketing team
will develop a customized sweepstakes, in-store promotion
or event to combine high-visibility placement with opportunities
to showcase sites, brands, products and services. Call
for rates.
|
|
Sweepstakes
|
"Name-in-Title" or "Presenting Sponsor"
|
|
Contest
|
"Name-in-Title" or "Presenting Sponsor"
|
|
In-store Promotions
|
Custom-Tailored
|
Directory Listing
|
MAXIMIZE YOUR LISTING within
the WineXplorer Directories. Prominent Placement, Graphic
Enhancement and Editorial Content calls attention to your
listing and distinguishes you from the rest of the fold. Options
include:
|
|
Bold
|
Bolded Text Highlight
|
|
Premium
|
Includes your JPEG or other graphic.
|
|
Featured
|
Your listing highlighted, plus editorial
featured elsewhere on the site.
|
|
WineXplorer Directories
include: Listing of Wineries, Tours & Tasting, Activities
& Attractions, Wine Country Event Schedule, Lodgings,
Dining, Lodgings, and Activities & Attractions. Call for
rates.
|
Multi-Media Marketing Package
ENHANCE YOUR INTERNET ADVERTISING presence with
vertical integration and crossover into our massive traditional
print and electronic media campaign. Our Multi-Media Marketing Package
offers hybrid continuity, reach and frequency to our advertisers
and sponsors. Your name and logo, "brought to you by", graphic and
audio mention, etc. included, where appropriate, in our national
print, radio and TV buys. Optional co-op and cross–promotion
opportunities with affiliated sponsors and advertisers.
Affiliate Program
JOIN OUR GROWING NETWORK of over
200 front line premium affiliate e-merchants. At Oak Hills Springs
Country Store, our reputation as the source for "the best
of the best" - offers high quality merchandise and excellent
customer service to an audience of tens of thousands of discriminating
e-shoppers daily. Showcase your products and/or services to these
well-targeted, qualified buyers via our exclusive shopping network
We offer direct "drop-ship" affiliate programs as well as links
through LinkShare Network. MSN LinkExchange and Commission Junction.
Partners include Amazon.com, JCrew, IWA, and other high-quality
e-merchants. Additionally, our exclusive Wine Tutor "Gold Metal"
rating system provides buying incentives, where appropriate. Contact us for further information.
Space Reservation
Details
To Reserve Ad Space
Reserve space and dates by email message
to gigahits@winexplorer.com
Send GIF Image at least 3 days before start date. We can capture
your image from an existing webpage or send as e-mail attachment
to webmaster@winexplorer.com.
Send URL link by email to webmaster@winexplorer.com
Or, call for immediate action.
Restrictions
All advertisements will be reviewed
by WineXplorer.com and are subject to approval before placement
on the site. WineXplorer reserves the right to refuse any advertising
request. Advertising is accepted and published entirely on the consideration
that the advertiser and/or agency indemnifies and saves WineXplorer
harmless from any claims or suits based upon any aspect of subject
matter of the advertisement. WineXplorer reserves the right to reject
advertisements considered unacceptable as to wording, appearance,
and content or for any other reason.
Terms
Net due with Insertion Order. Prepayment
in full is required for all ad placements. The prepaid advance is
applied against actual traffic. If traffic exceeds the projections,
advertisers will be notified and asked to pay an additional amount
to cover the excess. If insufficient advertising is delivered, excess
payments can be applied to future advertising. 15% discount to recognize
advertising agencies.
Quotes/References
|
John Bradley
President
jb@johnbradley.com
(800) 631-5931
FAX (707) 257-3700
3212 Jefferson Street Suite #187
Napa Valley, CA 94558-3844
|
|
Linda Bradley
Chief Financial Officer
linda@winexplorer.com
(707)257-3777
FAX 707-257-3700
3212 Jefferson Street Suite #187
Napa Valley, CA 94558-3844
|
Promotions
|
BEYOND THE BANNER OPPORTUNITIES.
We can custom-design an integrated promotional program
to enable participating advertisers to take their marketing
messages to the next level. The WineXplorer marketing team
will develop a customized sweepstakes, in-store promotion
or event to combine high-visibility placement with opportunities
to showcase sites, brands, products and services. Call
for rates.
|
|
Sweepstakes
|
"Name-in-Title" or "Presenting Sponsor"
|
|
Contest
|
"Name-in-Title" or "Presenting Sponsor"
|
|
In-store Promotions
|
Custom-Tailored
|
|
John Bradley
President
jb@johnbradley.com
(800) 631-5931
FAX (707) 257-3700
3212 Jefferson Street Suite #187
Napa Valley, CA 94558-3844
|
|
Linda Bradley
Chief Financial Officer
linda@winexplorer.com
(707)257-3777
FAX 707-257-3700
3212 Jefferson Street Suite #187
Napa Valley, CA 94558-3844
|
|
